Nowadays Consult is a strategic advisory practice helping brands, founders and executives navigate modern culture, platforms and growth.

Founded and led by Sofie Marie Vangsbjerg, Nowadays works at the intersection of brand strategy, cultural insight and the creator economy. I help organisations clarify who they are, what they stand for and how they should show up — across platforms and in culture.

Nowadays is not about chasing trends. It is about understanding the forces behind them and building strategies that are relevant, distinctive and long-term sustainable.

Sofie is also available for keynotes, workshops and advisory roles, sharing insights on cultural shifts, platform dynamics, AI, and modern brand building. She works with leadership teams, marketing departments and founders who want clarity, direction and sharper strategic thinking.